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TOKAN / ABOUT US

Operators,
not order-takers.

Tokan Labs exists because we kept watching the same movie: companies bending themselves around software that half fits, paying for the gap in headcount and spreadsheets, because building the right thing used to be unaffordable. It stopped being unaffordable. Most companies have not noticed yet.

The story

Three chapters led here.

Chapter one: Google. Learning how world-class engineering actually works from the inside. The standards, the speed, and the discipline of measuring what matters rather than what is easy to count.

Chapter two: building and selling a company. Living every dysfunction of the traditional services model (hourly billing, proposal theatre, retainers that reward headcount over results) and selling the business anyway. That exit is why Tokan's model is the opposite of everything that was wrong with it.

Chapter three: shipping our own products. Building software with AI at the core rather than bolted on, and finding the honest maths: when senior judgment directs AI agents, work that took quarters takes weeks. Which means custom finally beats conforming.

Experience17 years building & operating
BackgroundEx-Google · Founder (exited)
TodayBuilding AI-native products of our own
StructureSingapore-incorporated, senior global team
Hours4+ hrs daily overlap with US time zones
FocusUS companies, exclusively
The product we built for ourselves

We took our own advice first.

Wokay

Millions of small businesses run on WhatsApp. We built the system that starts where they already are.

Rather than telling them to change how they work, we built software shaped like how they already work. Paying customers, near-zero churn, a majority paying annually upfront. Every pattern we bring to client work came out of shipping and supporting a real product with real customers, not out of a framework deck.

Shipped
Not a case study. A live product.
Sold
Customers who pay, and renew
Supported
We carry the pager for our own work
WHY "TOKAN"

Token capital is the AI capability a company owns. Human capital is the judgment that directs it. Cheap intelligence is why building software that fits is suddenly affordable. Human judgment is why it still works, because no model knows why step four of your process exists, and only the person who does that job every day can tell you. Our logo is a token (the square) and a human (the circle), lit where they overlap.

A THESIS WE SHARE WITH SATYA NADELLA, AND BUILD BY EVERY DAY
How we operate

Four principles. Zero exceptions.

Honesty before revenue

If a project should not be built, we say so on the scoping call, even when saying so costs us the deal. Roughly a third of what we map should be a config change or a deleted step. You will get that read, in writing, and it will be the cheapest no you ever buy.

THE CHEAPEST MARKETING WE RUN IS BEING TRUSTWORTHY

Speed with standards

Fast does not mean fragile. Every AI-generated line is senior-reviewed, tested, and documented. We are fast because our margins come from leverage, not from cutting the corners you would discover in month six.

WHEN AI MAKES IT 10X FASTER, YOUR PRICE DROPS, NOT OUR EFFORT

Your IP, always

Code, data, documentation, and the learning system itself live in your accounts from day one. We install no proprietary layer and no dependency on us. Our retention strategy is being worth keeping, not being hard to leave.

EVERY ENGAGEMENT HAS A CLEAN EXIT. CONFIDENCE LOOKS LIKE THIS.

One number, no theatre

No vanity metrics, no status meetings, no dashboards designed to confuse. Every engagement reports against the number you actually care about, and the build log updates daily whether the news is good or not.

IF A REPORT NEEDS EXPLAINING, THE REPORT FAILED

We only do one thing.

What we do
  • +Map the process as actually performed
  • +Workflow automation against your systems of record
  • +AI agents with evals, traces, and guardrails
  • +Internal tools and custom product engineering
  • +Operations for the systems we built
What we do not do
  • Brand, design services, or creative
  • Marketing, paid media, SEO, or content
  • Staff augmentation or bodies on a bench
  • Strategy decks with no working system attached
  • Reselling anyone's platform
A firm that does everything is trusted with nothing. If you need what is on the right, we will point you at someone good.
Working with us

What your security team will ask.

Where does our data live and who can see it?

In your cloud, in your accounts, under your access control. We work inside your environment against your keys. Access is scoped to what the engagement requires, logged, and revoked on completion. We do not copy your data into our own systems.

Do you use our data to train models?

No. We use model providers on plans where customer data is not used for training, and we will name every subprocessor in writing before kickoff so your team can review the list rather than take our word for it.

Will you sign a DPA and complete a security questionnaire?

Yes to both. Ask on the scoping call and we will send our current documentation the same day rather than after the contract is signed.

You're incorporated in Singapore. Does that complicate procurement?

Rarely, and we would rather you knew up front than discovered it in legal review. We contract in USD, invoice via ACH or wire, and work US hours with 4+ hours of daily overlap. If your procurement process requires a US entity specifically, tell us early and we will be straight with you about whether we can meet it.

What happens to access when the engagement ends?

We hand over, you revoke, and we confirm in writing what was deleted on our side. Handover is a deliverable with a checklist, not a wind-down conversation.

Work with operators who've sat in your chair.

Founders talking to founders. Twenty minutes, hard questions, and a fixed quote in 48 hours.

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